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Friday, 15 January 2016

Question 1


Goodwin theory states there 3 main types of music videos:
1.Amplification, where the video adds new meaning to the lyrics.
2. Illustration, where the video illustrates the direct meaning of the video.
3 Disjuncture, where the video has nothing to do with the lyrics.

I feel our video follows the amplification rule as although it follows the lyrics themes of overcoming hardship, it shows this in a new light through a relationship scenario which may not be identified through reading the lyrics alone. Therefore it adds new meaning to the lyrics without deterring from the original thereof the song.

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