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Use of costume
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Urban wear- Tracksuits and hoodies to reiterate urban location and lyrics (use of slang)
Typical of this genre.
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5 outfit changes
All are expensive outfits with expensive jewellery.
Typical of this genre, tends to show off 'expensive assets.'
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Use of setting and location
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Streets and urban locations.
Again reinforces genre stereotypes and use of costume.
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Luxury house, inside luxury cars, by the pool.
All locations showing luxury again following the stereotype of a hip hop music video.
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